MidCity Business Association

Dear Fellow Merchants,

Why should you join the MidCity Business Association? Because bringing more customers to your doors is our bottom line.

The MidCity BA is officially seeking your active membership and financial support to promote several programs aimed primarily at improving the business environment in this corridor. By addressing key issues – like parking, rising rent and property values, public safety, street maintenance and beautification – and through such measures as cooperative advertising, local and national marketing, and promotional events, our mission is to help this business community serve ITSELF.

The MidCity Business Association (MidCity BA) is the newly reorganized, former 14th & U Business & Arts Coalition (14th & UBAC). This business-to-business-to-consumer organization is continuing its role since 1998 of serving as a business voice for the promotion, marketing and management of the MidCity Commercial District,

There are many bottom line benefits to your membership!

• First, it entitles you to participate in both the Dog Days of August Sidewalk Sale and Winter Holiday Promotions as well as a write-up in the MidCity online business directory and event calendar at www.midcitylive.com.

*Members need to complete the attached membership form and will be surveyed regularly in order to be accurately displayed in the business directory and will be asked to submit events regularly for inclusion in the calendar.

• What’s more, members are invited to a monthly “First Monday Night Mixer” to be held at various business locations within the corridor. Come and meet others like yourself and share ideas while enjoying fine foods and beverages provided by fellow businesses.

• And for those members who really want to get involved, you will have the first opportunity to sponsor or advertise in special events such as the successful JAM on U and the new Festival of the Arts on 14th slated for May 20, 2006!!

• MidCity BA will lead efforts to develop a long-term management and marketing plan, as well as efforts to identify and secure the funding necessary for the implementation of a long-term plan based upon needs of the MidCity business community-

All this for an affordable $250 per year renewed every October). Even better, this and any other contributions you make to MidCity BA can be treated as pre-tax business expenses.

• Full Business/Retail/Restaurant/Services $250 Oct 1- Sep 30,
• Professional Services/Home-Based Business $150 Oct 1- Sep 30
• Non-Profit Business/Employer $100 Oct 1- Sep 30

Send your check along with your business information and brief description for the Online Street Guide by October 19, 2005 to the above address, or feel free to drop it by our office or at the following businesses:

• Dogs by Day 1724 14th Street
• gomamago! 1809 14th Street
• Junction 1510 U Street
• Candida’s 14th & Q, NW
• Destination “U” 1301 U Street, NW

Let me stress that in addition to your membership dues, what’s equally important to making our marketing events successful, is your involvement. Your ideas, questions and concerns, your expertise, thoughts and comments are what will make all our dreams for our businesses come true.

You are welcome to call me with any questions or comments you may have regarding this letter. I can be reached at 202-588-5606.

ACT TODAY! You can join online or make your $250 check out to: MidCity Business Association

Much Success,

Linda Welch,
President, MidCity Business Association
Business Owner, Dogs by Day, Pet Essentials